A 2011 survey found that 40% of Boomers use their cell phone to log on to the Internet and 66% of Boomers who connect to the Internet via their smartphone use wi-fi to make the connection.* Clearly, more and more of our customers are using their cell phones to access the Internet.
Furthermore, people are using their versatile, feature-rich smartphone, for more than just talking or texting. Cell phone users, for example, are following current events on their cell phone instead of their computer, checking social media sites, streaming webcasts, and so on. Any of these activities can consume a substantial amount of data, especially when compared to a more basic task, such as occasionally checking email.
To help our customers meet their increased data usage needs, I’m pleased to announce that Consumer Cellular has just upgraded its entire suite of Connect! data plans. Our entry data plan, Connect! Lite, jumps from 4MBs of data to 10MBs. Connect! Ready now gives you 50MBs, instead of just 20MBs. Connect! Active more than doubles, from 40MBs to 100MBs. And Connect! Complete offers a whopping 250MBs of data, not to mention 500 more text messages each month.
The beauty is, the bump in data access is for the same price you’re already paying and you don’t have to do anything. Get more, pay the same, do nothing, what a deal!
But that’s not all. We’re also adding a new high-usage category that gives you more than twice the amount of data than previously offered. We’re calling it Connect! Max and for just $30 a month, you’ll be entitled to 5,000 free messages and 500 free MBs of data. It’s an ideal package for families who are seeing their data and messaging needs increase, as well as for smartphone users in general.
For more details about Connect! Max and our other cell phone data plans please visit our Messaging and Web page.
To upgrade to Connect! Max and take advantage of our newest and most robust data plan ever, go to your My Account page and log on.
*Data based on responses to questions on the surveys of older smartphone users. Surveys were facilitated by Flying Coyotes Marketing Research and Consumer Cellular, March 2011 and October 2011.